If you’re looking for a fun and creative way to make money online, flipping websites might be your calling. Here is everything you need to know to make money flipping websites from home.

Website flipping is the business of buying and selling websites for a profit. It can be a great way to earn an income online, and it offers several advantages.

First, they can earn money while you’re growing them. And unlike other business ventures, there is no need to invest in inventory or staff. Website flipping also offers flexibility and can be done part-time, making it a perfect side hustle. Because websites can be sold quickly and for a high price, it’s possible to earn a significant return on investment!

So if you’re looking for a way to make money online, starting your own business as a website flipper is worth considering. Here is an overview of the different strategies for flipping websites, how to increase your website’s value, and how to sell your website once you’re ready to cash in. 

Two Ways to Make Money Flipping Websites

There are two basic approaches to website flipping: buying and selling existing websites and building and selling new websites.

Buying and Selling Existing Websites

The first way is to buy an existing website, make improvements to it, and then resell it for a profit.

This method of website flipping can be highly profitable, and the more traffic and revenue your website builds, the more you can sell it for. In general, you can expect to earn roughly 25-35 times the site’s monthly income using this method. 

For example, let’s say you buy a website for $4,000 that’s earning about $150 per month via ads and affiliate sales. If you spend 3-4 months building that website until it’s making $1,000 per month, you could sell it for $30,000!

However, buying and selling websites in this way typically requires a significant upfront investment, and it isn’t without its risks. For instance, let’s say that a large part of that $1,000 the website is making is generated through affiliate sales, and then that affiliate program shuts down right before you’re about to sell; you would more or less be back to square one. That’s why it’s imperative to diversify your monetization methods as much as possible.

Building and Selling New Websites

The other approach to website flipping is to build new websites from scratch and sell them. The most significant advantage to this approach is that it requires less upfront cost on your part; you can buy a domain and launch a new WordPress website for well under $100.

However, it can take a lot longer to build traffic on a brand-new website. That’s because it takes time to build your domain authority, which determines how much Google trusts your site. In fact, it can take 6-12 months before Google starts ranking your content!

That said, there is a market for “starter websites” that aren’t yet making money. You won’t earn as much profit on these, but they are faster to turn around. Starter sites usually sell for $700-$2,000. If you can turn around multiple starter sites quickly, you can make thousands per month!

How to Flip Websites for a Profit

Once you’ve decided which approach you want to take, here are the next steps to get started.

Determine the Niche

Whether you purchase an existing website or start a new one from scratch, you need to determine a profitable niche or market to target. Ideally, you want to choose an on-trend niche with low-competition keywords. 

A sub-niche in personal finance or health is usually a safe bet, but there are hundreds of other niches you can choose from. A good way to research markets is by searching for long-tail keywords in the niche you’re thinking about.

Long-tail keywords are phrases of three or more words. They generally have lower search volumes but are easier to rank for. You can use a cheap tool like Keywords Everywhere to check the search volume on keywords and get long-tail keyword ideas. Then you can use the free Moz extension to check the domain authority of sites that are ranking for those keywords.

For example, if you’re thinking about starting a travel blog, you might Google “best travel destinations” and notice that the top results all have domain authorities of 80 or higher. That means it will be tough to rank those keywords organically.

On the other hand, if you search for something more specific, like “where to travel with a toddler,” you’ll notice that the top results have much lower domain authorities, which means it would be easier to rank for that keyword phrase.

If you’re planning on creating a starter site to sell, this stage is less important since you will be selling before the site brings in much traffic or revenue.

Find a Domain Name or Website

If you’re starting a new website, you’ll need to find a good domain name. The ideal domain name is easy to remember and relevant to your niche. 

You can use a tool like Bluehost